Who are you learning from?
The question I have for you today is who are you learning from? If I was to take a survey probably about 90% of fitness professionals would tell me that they study or learn from the “gurus” in the industry. Now, I will be the first to tell you that you should learn from people in the industry but if you want real growth and real insight you need to study people and businesses in other industries as well. Starbucks, Microsoft, Dell, Mcdonalds have all been in the business of selling their products and services to consumers. These companies have proven strategies and systems that have made them successful. Study them and learn all you can that can apply to the fitness industry. Now, learning and study what a big company has done is only part of the equation that I am talking about today. The second and probably most beneficial way of learning is study people who know how to sell. There are tons of articles and info on sales but I ran across a website that takes the best articles on sales and puts them all on one website.The name of the site is top10salesarticles.com and they find the best articles across the web and post it all on one site to help keep you from having to search for quality articles. What I find unique about this site is the way they come up with their top ten articles for the month. 50% is from the readers voting and 50% from an expert panel. So far I found some really good articles from people in all different industries. Some better than others but overall some good info. Listen my motto is I try to learn something new everyday and learn at least one thing from an article that I can apply to my profession. You may want to set a different goal but start learning from others and apply it to the fitness industry. Now go check out this site www.top10salesarticles.com and learn something from someone else!